Advertising on citylight – usually used for image advertising. This advertising design is often sized to 1.2×1.8 m (maybe others) with the use of Back Lite paper. External signs for organizations located nearby can be used in advertising.
- Potential clients can get close enough, get acquainted, promoter information on the posters.
- Posters backlighting.
- Advertising does not require a fairly large space for placement.
- This ad is effective. It is installed along the sidewalk, auto traffic and in the shopping center where there is a large flow of visitors.
- Using the principle of repetition. It creates a certain image and image.